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Strategic Alliances Manager

Job Title

Strategic Alliances Manager

Job ID



Kingwood TX US 77339

​​​​​There’s a reason Insperity was ranked in the top 3% on WorkplaceDynamics’ National Top Workplaces list and named one of the top 100 companies to work for in the U.S.


Want to work for us and find out why?


As a trusted advisor to America’s best businesses for more than 35 years, Insperity provides an array of human resource and business solutions designed to help improve business performance. In addition, we provide the client company and their worksite employees with a wide array of value-added benefits and services.


Insperity offers a competitive compensation package and a world-class benefits package, including 19 days paid time off, 9 paid holidays, medical, dental and vision benefits, 401k and tuition reimbursement. At Insperity, we’re committed to providing a positive work environment, and to helping our employees succeed both personally and professionally.


Strategic Alliances Manager


We are currently seeking a Strategic Alliances Manager to join our team. 


This position is responsible for the development, execution and evaluation of co-marketing initiatives with partner stakeholders to develop, manage and drive revenue growth.

Essential Functions
Under limited supervision and much decision-making:

  • Establishes and maintains exceptional partner relationships with the necessary partner stakeholders for the purpose of designing and executing co-marketing initiatives to develop, manage and drive revenue growth.
  • Establishes and drives alliance program strategy and new business opportunities with targeted industry/partner communities.
  • Defines partnership/market requirements, produces qualitative and quantitative analysis of program performance, aggregates feedback, explores new strategic opportunities.
  • Develops and executes business plans for establishing key partnerships to support revenue growth objectives.
  • Assists in negotiating corporate wide agreements with strategic alliances.
  • Identifies, recruits and enables alliance partners that support key go-to-market initiatives necessary to accelerate growth, promote access to value added capabilities and enter new markets.
  • Collaborates with individuals and teams across the organization to assist in the successful execution of key initiatives with alliance partnerships, frequently leading or assisting sales teams/program managers in customer/prospect discussions with our strategic partners.
  • Maintains direct and active relationships with partners, including proactively resolving business, technical, and policy issues and serving as an internal advocate.
  • Produces partnership reports to evaluate the effectiveness and return on investment (ROI) from alliance partners.
  • Maintains knowledge of competitors to strategically position Insperity solutions within various industry verticals.
  • Manages the strategy for alliance trade shows and other high-profile events.

Education/Experience Requirements

  • Bachelor’s Degree in a related field is required.
  • Five years of experience in developing and managing strategic alliance sales and/or marketing programs are required. 


  • Demonstrated digital marketing experience building and managing inbound and outbound integrated email-centric marketing campaigns.
  • Experience in driving lead generation efforts within digital strategic alliances.
  • Deep understanding of, and experience with, modern marketing models including lead scoring, pipeline design, and automated campaign frameworks.
  • Expert at using analytics and data to make impactful marketing decisions.
  • Proficiency in Microsoft Office, Eloqua, Oracle, and business/marketing analytics platforms.
  • Project management experience including the ability to plan, manage, organize, schedule, coordinate and make decisions and judgments relating to assigned projects and other responsibilities in fast-paced environment with tight deadlines and changing priorities.
  • Proven ability to effectively execute and make effective recommendations to marketing strategies.
  • Extensive knowledge of business/economic environment and strong understanding of customer and market dynamics.
  • Ability to rely on experience and judgment to plan and accomplish goals and to exercise strong judgment in analyzing and solving problems of a difficult nature.
  • Excellent verbal and written communication skills, with the ability to articulate information in business terms.
  • Solid teamwork skills, as well as ability to work independently and effectively with a wide range of people.

Travel Requirements (if above 10%)
Travels: Yes
If yes, up to 20% of time

What percent of time is this position required to drive a vehicle (other than Company issued) for business purposes?  20%

At Insperity, we celebrate the diversity of our employees and our leadership. Insperity is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.